5 Things You Need to Live a Long, Healthy, and Happy Life...
Pivoting Your General Market Campaign Strategy to Reach Specific Audiences
When your campaign is targeting a variety of audiences, including minority populations, it’s not enough to use a general market strategy – you must pivot your strategy to successfully reach specific demographics. Because of The Hannon Group’s expertise in...
How to Successfully Manage Large Federal Contracts
Managing a large federal contract can be a challenging experience, but it can also be extremely rewarding if you deliver results. The Hannon Group has successfully managed multiple, large federal contracts and, as a result, our management team has gained a thorough...
Three Top Strategies in Multicultural Marketing and Outreach that Stand the Test of Time
In the last 10 years, the options we have to reach target audiences has exploded. For instance, I don’t think many would dispute that technology has revolutionized our marketing and communication strategies. There are multiple digital platforms to brand, create...
How to Protect Your Mental Health While Working Remotely
Due to the pandemic, many large corporations have transitioned from working in the office to working from home. Even though working from home has some benefits, there are a number of challenges that can take a toll on mental health. Instead of ignoring these issues,...